PURE RENEWAL PLUS+
A Groundbreaking, ZERO Formaldehyde Keratin Smoothing System for Salons
Pure Renewal PLUS+ is a next-generation keratin smoothing treatment that delivers maximum curl and volume reduction, without compromising hair health. Unlike traditional keratin treatments that contain formaldehyde, this zero-formaldehyde formula offers a safe, effective alternative for salons seeking to provide clients with smoother, healthier, and more manageable hair.
Why Choose Pure Renewal PLUS+?
✔ Zero Formaldehyde – Free from aldehydes, thioglycolate, and sodium hydroxide.
✔ Maximum Smoothing Power – Reduces curls and frizz without permanently altering hair structure.
✔ Fast & Efficient – Achieve sleek, soft, and shiny hair in just 90 minutes.
✔ Strengthens & Protects – Keratin and collagen boost elasticity, vibrancy, and overall hair health.
✔ Deep Nourishment – Infused with Macadamia & Argan Oils, rich in Omega fatty acids, to repair and restore hair from within.
✔ Safe for All Clients & Hair Types – A gentle yet powerful smoothing system that guarantees stunning results.
With Pure Renewal PLUS+, salons can confidently offer a premium smoothing experience that is safe, effective, and in high demand. Whether your clients want smoother, straighter hair or frizz control with natural movement, this innovative formula delivers long-lasting, transformative results.
Salon Service Application