page
$0.00 0
You currently have 0 items in your cart
Updating
Subtotal (inc GST)
Charges
Discounts
-
Freight
No Charge
Requires Quote
Total (inc GST)
Including GST
Discounts (inc GST)
-
Giftcard Total
Net Owing
Checkout
1300 725 661
Store Locator

No fluff. No gimmicks.

EOFY SALE IS ON

SHOP NOW

EOFY Top Super Savers

Shop Now

BROW CODE

Brow Gold Nourishing Growth Oil

CARONLAB

Braziliant Film Wax 5kg

ELLEEBANA

Flex Rods Combo

RIVIERA

Ultra Dark 16% Tanning Solution

New Arrivals

Stay on trend with the newest products professionals are adding to their kits right now.

Up 25% Off Caronlab

Stock up on trusted Caronlab waxing favourites and save up to 25% on 5kg beaded Hot Waxes.

Shop Now

15% Off Brow Code

Leaders in Brow Lamination, Stain, Tinting and Retail products that fly off the shelf.  Stock up now & make more $$$

Shop Now

Our Top Categories

Everything you need, all in one place. Stock up on the categories driving results in salons every day.

Up to 30% Off CND 

Refresh your Nail Bar with CND™ essentials, in our EOFY Sale. From tools, polish, Gel, Plexigel, LED Lamp to treatments, this is your chance to stock up on the #1 trusted brand designed for consistent, professional results across every service.

Shop Now

Up to 25% Off Elleebana

Elevate your Lash & Brow Services with Elleebana essentials in our EOFY Sale. From lash lift and brow lamination systems to adhesives, shields, rods and aftercare, this is your chance to stock up on the industry-leading brand trusted by professionals for consistent, beautiful results every time.

Shop Now

up to 80% Off Clearance

End-of-line, Discontinued and Limited-stock

Shop Now

Why Choose Salon First 

  • Australia's leading Beauty Wholesaler, trusted since 1989
  • Trade-only. We sell to professionals, not the public
  • Fast, same day dispatch
  • No minimum orders - restock what you need, when you need
  • Education and brand training to help your salon grow

About Us

Our Top Brands

Discover brands trusted by professionals.

What Our Customers Have To Say...

Professional beauty wholesale

Australia's trusted partner for salon & beauty professionals

Salon First has been supplying Australia's beauty industry since 1982. From solo therapists to multi-location spas, we provide trade-quality products, expert advice and wholesale pricing to keep your business running at its best.

By the numbers

40+ Years serving Australia's beauty industry
3,000+ Professional products in stock
150+ Professional brands stocked
AU-wide Fast delivery to every state & territory
Trade accounts welcome 3,000+ products in stock 150+ professional brands Fast Australia-wide shipping Physical stores + online ordering Expert product advice available

Our range

Everything your treatment room needs, all in one place

Running a beauty business means juggling suppliers, managing stock levels and staying ahead of industry trends — all while delivering exceptional results for your clients. Salon First exists to make the supply side of your business effortless.

From lash and brow essentials to professional waxing systems, nail products, spray tanning equipment, skincare, hair colour and salon furniture — our range covers every service on your menu. We work with salons of every size, stocking the depth of product you need to keep shelves full and appointments running on time.

Lashes & Brows

Lifting kits, lamination systems, extensions, tints, henna and all the adhesives and accessories to go with them. Brands including Elleebana, Belmacil and InLei.

Nails

Gel systems, acrylic, BIAB, dipping powders, nail art, LED lamps, drills and files. Top-tier brands including CND, IBD, Artistic and more.

Waxing

Hot wax, strip wax, cartridges, heaters, pre and post solutions and disposables. Professional grade from Lycon, Jax Wax, Caronlab and ItalWax.

Spray Tanning

Spray machines, extraction systems, tanning tents, a full range of solutions and retail aftercare products. Moroccan Tan, Naked Tan and Riviera Tan.

Skin & Body

Facial equipment, cleansers, serums, masks, massage oils, paraffin therapy and a comprehensive mani and pedi range for professional use.

Salon Essentials

Beauty beds, trolleys, disposables, hygiene supplies, salon linen, sanitisers, stationery and everything needed to run a polished, professional operation.

Trade account pricing

Register free for a trade account and unlock wholesale pricing, order history, saved favourites and account-exclusive deals.

Click & collect available

Order online and collect from your nearest Salon First store — perfect for last-minute top-ups before a busy day on the floor.

Education hub

Access product training resources, technique guides and information on upcoming courses, workshops and industry events.

Expert advice on call

Not sure which product suits your treatment? Call 1300 725 661 — our team are beauty professionals who know the range inside out.

Brands we carry

Trusted brands, professional results

We stock over 150 professional beauty brands, carefully curated for quality, efficacy and industry recognition. Every brand is selected with working beauty professionals in mind — products that perform reliably under salon conditions, come with appropriate professional documentation, and are backed by a team who understands how they're used.

Lycon Elleebana CND Refectocil Belmacil Silk Oil of Morocco Naked Tan Jax Wax InLei Hi Lift Caronlab IBD Artistic Moroccan Tan ItalWax Brow Code Kalentin Mayamy Natural Look + 130 more

Nationwide coverage

Supplying beauty professionals across every state and territory

With physical store locations and a fully stocked online store available 24/7, Salon First serves beauty professionals from inner-city salons to regional clinics. We offer fast, reliable shipping Australia-wide so your supplies arrive when and where you need them.

Browse and reorder your staples between clients, compare products in your own time, or explore new arrivals from your phone. Trade account holders receive exclusive pricing and promotions not available to general customers.

Online store open 24/7 Order at any time — your cart is ready when you are.
Fast AU-wide delivery Reliable shipping to metro and regional areas in every state.
Physical store locations Visit in-person for hands-on product advice and same-day stock.
Click & collect Order online, collect from your nearest store — no waiting for delivery.

Ready to open your trade account?

Registration is free and takes just a few minutes. Once approved, you'll have instant access to wholesale pricing across our full range of professional beauty supplies. Join thousands of Australian beauty professionals who trust Salon First.

Register for a trade account